SEO means optimizing your content to rank high for your target queries in search engines such as Google, Bing, etc. SEO is a great way to get more users for your Actors. It’s also free, and it can bring you traffic for years. This guide will give you a simple framework to rank better for your targeted queries.
Matching the search intent of potential users is super important when creating your Actor's README. The information you include should directly address the problems or needs that led users to search for a solution like yours. For example:
Ensure your README demonstrates how your Actor aligns with the search intent. This alignment helps users quickly recognize your Actor's value and helps Google understand your Actor and rank you better.
Example:
Let’s say you want to create a “YouTube Hashtag Scraper” Actor. After you search YouTube HashTag Scraper, you see that most people searching for it want to extract hashtags from YouTube videos, not download videos using a certain hashtag.
Keyword research is a very important part of your SEO success. Without that, you won’t know which keywords you should target with your Actor, and you might be leaving traffic on the table by not targeting all the angles or targeting the wrong one.
We will do keyword research with free tools, but if you want to take this seriously, I highly recommend Ahrefs.
Start by typing your Actor's main function or purpose into Google. As you type, Google will suggest popular search terms. These suggestions are based on common user queries and can provide insight into what your potential users are searching for.
Example: Let's say you've created an Actor for scraping product reviews. Type "product review scraper" into Google and note the suggestions: